The G2 Offers evaluate marketing campaign is an initiative that permits customers to assist charitable causes by leaving product critiques. Via G2 Offers, critiques not solely profit software program patrons in every single place by offering helpful suggestions on merchandise, however in addition they contribute to a significant trigger.
With Giving Tuesday arising within the U.S., we needed to take a second to replicate on this initiative, which is essential to us.
How G2 Offers connects distributors with charitable organizations
Getting critiques on G2 may be difficult, so incentivizing suggestions is crucial. Whereas reward playing cards attraction to some, others could choose an choice that aligns with their values.
With G2 Offers, reviewers can select a $10 donation to a accomplice charity for qualifying critiques, permitting them to contribute to causes they care about. This program boosts engagement and likewise strengthens group influence, giving reviewers a significant alternative. Right here’s a have a look at what we’ve achieved to date.
$1,100,000+
raised since 2017
250+
organizations donated to since 2017
G2 Offers accomplice organizations
In some circumstances, reviewers could choose to donate to their charity or non-profit of alternative. Nonetheless, we attempt to encourage donations to a smaller pool of organizations. Extra funding of their arms can go rather a lot additional than small donations to all kinds of organizations.
Starting in Could 2021, G2 Offers started our partnership with 11 totally different organizations throughout North America, Europe, and Asia. Every of those pillar companions was rigorously chosen based mostly on their fame, the communities they symbolize, and the themes G2 proudly helps. You will discover extra info on our G2 Offers homepage.
Testimonials
Not solely does G2 elevate cash by critiques, however staff additionally volunteer their time to assist these significant organizations. A gaggle of G2 staff based mostly in Bangalore, India, visited the Navachethana Belief, a non-profit group devoted to supporting kids with divergent skills.
“Spending time with these youngsters bolstered my perception within the energy of group assist and the way every of us generally is a champion in our personal means. All of us have a task to play in creating an inclusive soceity the place everybody can thrive.”
Shreyans Dugar
Head of India, G2
One other group G2 helps is the American Most cancers Society. Emily Lipinsky, the Vice President of Illinois Growth, speaks to the significance of employee-driven philanthropy. She discusses the way it permits the American Most cancers Society to fund groundbreaking analysis, present essential affected person providers, and lift consciousness about prevention.
“Worker assist performs a crucial function within the combat towards most cancers. Each contribution brings us one step nearer to ending most cancers as we all know it, for everybody. Collectively, we are able to make an enduring influence.”
Emily Lipinsky
Vice President, Illinois Growth, American Most cancers Society
Wanting again on 2023
With a way of what G2 Offers stands for and its mission, let’s get to it and see simply what we achieved between February and October 2023.
$80,000+
in donations
50+
new charities supported
8,000+
software program critiques submitted through G2 Offers
First half of 2024
Let’s examine that to simply the primary 6 months (February by August) of our 2024 fiscal 12 months.
$30,000+
in donations
20+
new charities supported
3,000+
software program critiques submitted through G2 Offers
That is super progress, however this information solely tells a part of the story.
Future targets
Whereas our 2024 H1 donations elevated greater than twice that of 2023’s H1, our goal is to extend our influence by a minimum of 10% 12 months over 12 months.
One thrilling means G2 collects donations is by internet hosting evaluate cubicles at business occasions. Up to now in 2024, these evaluate cubicles alone have raised $55,110. By comparability, in 2023, they raised $35,290. We’re excited to see how evaluate cubicles proceed to assist the G2 Offers initiative sooner or later.
Altering the world one step at a time
We look ahead to seeing what we are able to accomplish with G2 Offers this 12 months. Together with your assist, we need to finish 2024 as our most profitable 12 months but and contribute in the direction of significant change. We’re assured that G2 Offers will come to symbolize one thing really particular within the years to come back.
Wish to accomplice with G2 Offers and generate extra critiques on your model? Be taught extra about how the world’s greatest software program distributors succeed with G2-managed evaluate era campaigns.