Asserting Justina X Ruggable! | Justina Blakeney


Asserting Justina X Ruggable! | Justina Blakeney

Whats up pals! I’m *so* excited to share our newest assortment with you immediately — it’s Justina X Ruggable and it’s jam-packed with shade, sample, and persona — identical to I prefer it!

Working with Ruggable on this collaboration has been very dreamy. I’ve all the time believed that shade is the final word temper booster, and it’s one thing I’m enthusiastic about infusing into each facet of my life. With this assortment, I wished to deliver that very same pleasure into your houses. Not solely do these rugs look *so* vibrant, however the washable facet makes them extremely sensible, particularly with a busy family. It’s onerous to decide on a favourite between Eartha, which brings a lot happiness to my lounge daily, and the daring sizzling pink of Magdalena in my kitchen—lastly fulfilling my dream of getting a sizzling pink rug!

Love seeing the Ella runner in my bed room

The Inspiration Behind the Designs:

Like with most of my designs, I designed the gathering for *me*. I leaned into my experiences and my style– typically envisioning totally different variations of myself at numerous levels of my life. For those who share my ardour for vibrant colours, intricate patterns, and designs impressed by nature, I imagine and hope that this assortment will resonate with you, too! Every bit on this assortment tells its personal story–Sonia and Billie, originated from my work. Josephine and Eartha, drawing from my illustrative work, have been sparked by my kiddo, Ida’s love of wildcats. Alice and Georgia, that includes botanical motifs with an eclectic twist, discover their roots in historical Egyptian artwork, infused with my modern kaleidoscopic vibe. Nature serves as inspiration for therefore lots of my designs, whether or not expressed actually as seen in Tarsila’s palm fronds or abstractly, as within the crystal-like interpretation of Hilma. Some items have been impressed by my travels to locations like New Mexico and Morocco. Generally, it’s onerous to pinpoint precisely the place the inspiration comes from – typically the designs simply pour out of me! It was nice enjoyable working with the unbelievable artistic staff at Ruggable to translate my imaginative and prescient and artwork into “traversable,” washable, artworks!  All through the gathering there are refined nods to the enchantment of Mom Nature– and I imagine that this imbues every bit together with her ineffable magic. Additionally, every of the rugs are named after artists that I’ve been impressed by all through my life — can you work the artists that impressed every design?

Sonia is available in two colours: Terra & Sage (above) and Sand & Ocean
Josephine in Dawn – sure … we have now out of doors rugs on this assortment!

I can’t wait to see these rugs in your houses! I hope they create as a lot pleasure to you and your households as they did for me whereas designing them! 

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