My favourite reminiscence of McDonald’s was strolling to my native franchise with my grandma after faculty, snacking on a shared Filet-O-Fish (my grandma was an Asian immigrant, in any case) whereas sitting in chairs formed like Grimace and McNugget buddies. This was the ’90s, an period of unabashed PlayPlace use, Beanie Infants obsessions, and kitschy Comfortable Meal toys. Going to McDonald’s again then and getting a colourful Furbies or Batman cup was the last word thrill in my childhood. And it appears McDonald’s is as soon as once more making an attempt to faucet into this nostalgia by bringing again its beloved collector cups, which had been first launched again within the ’70s.
There are six new cups — constructed from plastic, not cadmium-tainted glasses — on this forthcoming assortment. The designs embrace odes to Barbie, Howdy Kitty, Beanie Infants, the Coca-Cola polar bear, Shrek, and McDonald’s mascots. There are easter eggs and time stamps all through every cup, referencing classic Comfortable Meal toys made in collaboration with these numerous cartoon entities. To get your fingers on a randomly chosen collector’s cup, you’ll need to order a collector’s meal, which comes with the choice of 10-piece McNuggets or a Huge Mac, fries, and a drink.
McDonald’s grownup Comfortable Meals, made in partnership with Cactus Plant Flea Market, had been vastly profitable final yr. And since the model has seen a downturn in income this yr, acknowledging the lack of worth for shoppers, it is sensible that the fast-food chain is doing what we requested virtually precisely one yr in the past, and making an attempt to win individuals again by giving them what they really need: a Shrek-themed cup.
Sadly, it’s engaged on me. I’d be mendacity if I stated I didn’t wish to flounce round on horseback with Barbie, go tenting with Howdy Kitty, or trip in a Corvette with Bongo, the monkey Beanie Child from 1995. When these collector meals launch on August 13, you could find me within the drive-thru.